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The guest lifecycle

One system.
One mind.
Many moments.

Every relationship your property has — guest, day visitor, partner, event — is one compounding lifecycle, powered end to end on one record.

ONA
First visit · a stranger
The answer

Not connected. One.

The silos fall away.

Every system becomes one.

One record holds her.

Now she is known everywhere at once.

And Ona sits at the heart of it.

Not many systems wired together — one system, built on a single record of the guest. Every part draws from the same truth, so wherever she goes, she arrives already known. At the centre of it, Ona.

One system. Now watch it work.

LoyaltyCRMEventsONA
One record · every module · one mind
The problem

Your hotel runs on a fragmented stack of systems that don’t agree.

A property today is held together by a booking engine, a PMS, a channel manager, a point of sale, a CRM, a loyalty tool, a payments provider — each bought separately, each holding its own slice of the operation, none designed to work with the rest. Teams re-key the same details from screen to screen. Integrations break. Data sits in silos nobody fully trusts. Every new capability is another login, another contract, another thing to stitch in. The hotel spends its energy holding its software together instead of running the hotel.

And the guest feels every seam.

BookingWebMetaPMSPOSMICECRMLoyaltyChatRMSCRSPay
A dozen systems · none that agree

The industry has spent years connecting systems that were never meant to be one. The answer isn’t better integrations — it’s not needing them.

The five stages

Every module, in its place.

UNDERNEATH ALL FIVE
The record everything runs on.
Everything stands on this

Foundations

One record at the centre. Everything above it derives from there — which is the whole difference between a system and a suite.

Four layers · five foundational services
ModulesOnaMeaningRecordCDPPaymentsAnalyticsMarketGateway
Five layers · deriving from one record

The five that run beneath everything.

The record, the money, the numbers, the wires and the front door. Every module in the system depends on these, so they are built once and shared rather than repeated.

Fast, and always there.

A hotel never closes, so neither does the software. The architecture is boring on purpose — proven parts, no single machine to lose, and nothing to patch on a Sunday.

Built once, underneath. Which is why the parts do more than their own job.

The intelligence layer

Ona

ONEOS’s own intelligence — foundational AI and machine learning running through every module, with the language model of your choice plugged in beneath it. She reads the whole hotel, ranks what matters, and acts where you allow.

One intelligence · every module · your model · your terms
PricesCleansDraftsRecommendsRecognisesAssistsForecastsSegmentsONA
One intelligence · acting across every module

Why intelligence needs one record.

This is the part the industry gets wrong. Intelligence is not a feature you can add to a system — it is a consequence of the system’s shape.

She shows her working.

Most hotel software that claims intelligence gives you a number and asks you to trust it. Ona gives you the number, the reason, the evidence she weighed, the rule that let her act — and a way to undo it.

A decision, as it is recorded
Raise flexible rate for Sat 14 March by 8%, to £412.
Demand for that Saturday has firmed for nine days running while your comp set has held. The move stays inside the ceiling you set for March weekends, and no rate for that date has been touched by hand.
Acting under: March weekend ceiling · £480Confidence: highReversible for 24h
Every decision she makes is recorded this way, whether she acted on it or only proposed it. A month of them is a document you can hand to an owner.

One intelligence, across the whole hotel.

Because she sits beneath every module rather than inside one, what she learns at the desk changes what she does on the website. A feature in one product cannot do that.

What she learns from.

No model is better than what it reads. Ona reads the whole hotel rather than one department’s export.

How much rope you give her.

Autonomy is a dial, set per capability, and you can turn it back down. Most properties start at the second level and move up as they come to trust a particular decision.

On your terms.

Intelligence you cannot question is not an asset. Five things are true of Ona whatever you switch on.

Not a chatbot bolted on.

The distinction matters commercially, not just architecturally. Here is what changes when the intelligence is underneath rather than beside.

Not a chatbot bolted on — the layer the whole system thinks with.

How it runs

Architecture

Follow a single request from the guest’s phone to the record and back. Nothing here is exotic — the point is that there is one path, and no machine on it you cannot lose.

Six stops · one request
GuestsCDNBalancerAppSemanticPostgresONA
One path · guest to record and back

What that buys a hotel.

A hotel never closes, so the interesting question is not how fast it is on a good day. It is what happens on the bad one.

What it connects to.

ONEOS replaces most of the stack, not all of it. Two of the foundational services exist so the rest of your world can reach in — without a bespoke integration project each time.

One path in, one record at the end of it. Which is why there is nothing to reconcile.

Who may see what

Security

One record holding every guest in the group is only an advantage if nobody can reach the part of it they have no business seeing. That is enforced beneath the modules, not inside each one.

Scoped before it is served
OrganisationPropertyRoleAnsweredRefused
Checked against org · property · role — or refused

Every query is answered or refused.

There is no third outcome. A request is checked against the caller, their organisation, their properties and their role before it reaches the data — so a mistake in a module cannot become a leak.

One query, as it is handled
A duty manager at the Lisbon property asks for the arrivals list for tonight.
Answered — but only Lisbon, only tonight, and only the fields a duty manager may see. The same question from the same person about the Madrid property returns nothing, not an empty list with a note.
Why this matters more here. A group running twelve systems has twelve places to get this wrong, and no way to prove it got it right. One system means one place to enforce it — and one audit trail that actually accounts for every read.

What we never hold.

The safest data is the data that was never stored. Three things pass through ONEOS without ever landing in it.

The guest’s rights, carried out.

Consent, access and erasure are not a policy page. They are operations the system performs, with a record of who asked and who confirmed.

One place to enforce it. One trail that accounts for every read.

Marketplace & API Gateway

Integrations

ONEOS replaces most of the stack, not all of it. The two foundational services that let the rest of your world reach in are built — the public catalogue of what connects to what is not.

MarketplaceAPI GatewayPMSSpaLocksPayments
Built connectors · and open sockets for what you keep

Tell us what you need to keep, and we will tell you straight whether it connects yet.

hello@oneos.global
What exists today
  • 01Marketplace — the wires. Where a hotel connects what it already runs, without a bespoke project each time.
  • 02API Gateway — one authenticated way in and out, scoped to what the caller may see.
  • 03Distribution — your rooms and rates out to the OTAs, their bookings back, on every change.
  • 04Payments — cleared through your provider, so the card never touches ONEOS.
Pricing

One system. One price.

Everything ONEOS does, for a single per-room, per-month fee. No setup charge, no module tiers, no line you did not expect. The system cannot be broken apart — and neither can the way you pay for it.

The whole of it
One ratePer room, per monthbilled monthly · every module included
One rate covers every module, Ona, and every foundational service beneath them — the record, payments, analytics, the integration surface. Add a room and the price follows the room. Add a property and it is the same rate again. Nothing is metered, nothing is upsold.

Why it is one price.

The pricing mirrors the product. ONEOS is one system because the parts share a record; charging for the parts separately would deny the very thing that makes it work.

The same rate, either end of the market.

Because the fee scales with rooms rather than with features, the smallest independent and the largest group buy the identical system on the identical terms.

Tell us your rooms. We will tell you the number.
Pricing is per room, per month, and we will quote it plainly against your actual property — one figure, everything included, on the table before you decide anything.
Get your price

One system, and one honest number under it.

Frequently asked

The short answers.

What is ONEOS?

ONEOS is a next generation hotel operating system that runs the whole property on one system and one guest record — from the first search to the return visit. Every module works off the same truth, with Ona, our own intelligence layer, reasoning across all of it.

How is ONEOS different from a PMS with integrations?

Integrated systems each keep their own copy of a guest, a rate and a charge, then agree to talk. ONEOS holds one record that every module reads and writes, so there is nothing between the parts to break and nothing to reconcile.

What is Ona?

Ona is ONEOS’s own intelligence layer — foundational AI and machine learning running through every module, with the large language model of your choice plugged in beneath it. Every decision arrives with its reason, the signals it weighed and the rule that permitted it.

Which region does ONEOS serve?

ONEOS was founded in Bangkok and Asia Pacific is its first market, with local offices, regional languages and support answered inside your working day.

What is a founding pilot?

A small number of properties run ONEOS before anyone else, on preferential terms held for the life of the relationship, with a direct hand in the roadmap. The pilot runs in four phases on a timeline set with you.

Why we built one

We sold the broken stack for twenty years. Then we had to run a hotel on it.

ONEOS was not designed at a whiteboard. It was designed at a front desk, by people who had spent their careers selling the systems standing behind it.

Founded in Bangkok · built for Asia Pacific first
sold itran itFounded in Bangkok · Asia Pacific first
Both sides of the table · one system

What we believe.

Five things we decided before writing any code, and have refused to trade away since.

Both the vendor and the operator. That is rare — and it is the reason ONEOS will be right.

Founding pilotsOpen now

Help build the system you are going to run.

A small number of properties will run ONEOS before anyone else — and will decide, in practice, what it becomes. Not a beta programme. A seat at the table while the table is still being built.

Four phases · a timeline you set · founding terms
Scope01Configure02Go live03Measure04Founding rate — locked for the life of it
Four phases · your pace · founding terms

Four phases. Your timeline.

A pilot is a structured piece of work with a beginning and an end — but the length is yours to set. A single boutique property moves faster than a group with three PMS instances and a golf club. We scope the pace with you, then hold to it.

The terms.

Everything a founding pilot is, stated plainly. Nothing here is contingent on a later conversation.

Who this suits.

A pilot works when both sides want the same thing. It is worth being clear about when that is not the case.

See your property running on ONEOS.
A walkthrough at your property, with your team, your rooms and your real numbers in front of us. If it is not right for you, we will say so on the day rather than sell you a pilot.
Founding terms are not a discount for silence. They are the price of your attention — and we will use it.
Book a walkthrough
How it starts
  1. A conversation — 45 minutes, no deck.
  2. A walkthrough at your property.
  3. A written scope: what we will run, and by when.
  4. Go live on one property.

ONEOS is new. That is precisely the opportunity.

Contact

Talk to us about your property.

Tell us what you run and what you need it to do. We will come back with a straight answer — including when the answer is that ONEOS is not the right fit yet.

General enquiries
Head office
Bangkok, Thailand
Serving Asia Pacific first
Response time
Within one working day, in your time zone.
Send an enquiry
Fields marked with an asterisk are required.
Thank you — we will reply within one working day.

Or start somewhere else.

Three routes that answer most questions faster than an email will.

Tell us what you run. We will tell you straight whether we can help.

CareersTwo founding roles

An industry of two billion nights runs on software nobody likes.

Hotels are one of the last great industries still held together by systems that do not talk to each other. We are replacing all of it with one — and we are looking for two people to own it with us.

Chief Technical Officer · Chief Marketing Officer · equity and revenue share

The two roles.

Both are founding positions with a title that means it — a seat at the table on product, direction and how the company is run. Neither is a hire to execute someone else’s plan.

The terms.

We would rather be plain about this than have you find out on the second call.

Not one of these two, but you have run a hotel and can build software?
That combination is rare enough that we will always make time for it. Tell us what you have built and what you have run — one paragraph is plenty. We reply to everyone.
hello@oneos.global

The system every hotel will run on is being built now. Come and build it with us.

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How ONEOS handles personal information — both the data we hold about you as a visitor or customer, and the guest data we process on behalf of the hotels that run our software.

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The terms on which you may use this website. Use of the ONEOS platform itself is governed by a separate written agreement, not by this page.

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What we store on your device when you visit oneos.global, why, and how to refuse anything that is not strictly necessary.

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Fill the hotel.

Acquire

Owned demand — a website and booking engine that recognise the guest, and rates that follow them everywhere.

Five modules
01

Web Studio

Acquire

The guest website builder — 85 widgets, 30 Brand Kits — served live from the same records the front desk works in.

yourhotel.com
Recognisedsigned in
Welcome back,
Alexandra.
Your rate
£191
Member
Your usual high-floor king
Book in one tap

The site recognises a returning guest and rebuilds around them — their room first, their language, their rate. Not a brochure about the hotel. The hotel itself.

01
Personalised, dynamic content per guest
A recognised guest is greeted by name and shown what they actually book — never a static, generic page.
02
Build and restyle it yourself
85 widgets and 30 Brand Kits — change the whole look in one move, no agency ticket, no release to wait on.
03
Live rate & inventory binding
Tonight’s real price on your own front page; a dish 86’d in service leaves the menu page on its own.
04
Booking engine embeds anywhere
Drop the engine into any page with one line, deep-linkable straight from an email or a QR code.
05
SEO built in, Ona assists
Found without a separate optimisation contract.
02

Acquisition

Acquire

Metasearch and paid demand, run inside the system that already owns the rate and the booking.

9:41
Acquisition
ONEOS
Spend → click → booking
Google Hotel Ads£4.10
cost per booking · direct
Metasearch£6.80
ROAS
6.4×

The ad, the click and the booking are one record — so you can finally say what a booking actually cost, and land the guest in your own engine, not an OTA’s.

01
Your rate where guests compare
Google Hotel Ads, Trivago, Kayak — fed by the same engine that quotes it, so advertised and sold are one price.
02
Retargeting & paid social
The guest who looked and left is reached again, on your own terms.
03
The click books direct
Paid demand lands in your own booking engine and your own account, not an OTA that takes the margin.
04
Channel-shift analysis
Ona spots the OTA bookings that should have come direct.
05
One record: spend → click → booking
Cost per booking is a fact, not a month-end reconciliation of two systems.
03

Distribution

Acquire

Channel management — your rooms and rates out to the OTAs, their bookings back.

9:41
Channels
ONEOS
Booking.comSynced
ExpediaSynced
AgodaSynced
AirbnbPushing…
Nightly re-broadcast · 02:00

Nobody presses sync. A rate moves and every channel updates itself; the whole forward calendar re-broadcasts overnight, so an OTA can never sell a room you don’t have.

01
Automatic push on every change
A rate moves or a room sells and the exact dates queue for every live channel — no manual sync.
02
Bookings back as reservations
A channel booking arrives with an open folio, matched to the guest profile — nothing to re-type.
03
Self-healing nightly re-broadcast
If a push was ever lost, the entire forward calendar goes out again overnight, before it costs you.
04
Rate parity from one source
The OTAs quote the rate the system calculated — there is no second grid to keep aligned.
05
Channel performance analytics
See what each channel actually produces, in one place.
04

Booking Engine

Acquire

The hotel’s own booking engine and its own guest payments — owned demand, commission-free.

9:41
Checkout
ONEOS
Welcome back, Alexandra
Deluxe King · 2 nts
High floor · late checkout
£382
Points+764 · bal 3,240
Confirm — details on file

A booking engine that knows the guest. They sign in and it’s 1-to-1 — “Welcome back, [Name] — your exclusive rate” — their room first, their points, one basket across every property.

01
Recognition the moment they sign in
Last stay, pre-filled details, points balance and one-click repeat booking — a guest who feels known.
02
Dynamic Personal Rate
A named rate only the recognised guest sees, tuned to their value and always within your revenue floor.
03
One basket, every property
Rooms, spa, F&B, golf, transfers and add-ons — booked together, across several of your hotels in one go.
04
Money to your own account
Card takings clear to this property; the card number never touches ONEOS.
05
Member rates behind sign-in
A rate only members see — loyalty finally pays off on direct.
05

Partners

Acquire

Travel agencies, corporates and DMCs — their contract, rates, bookers, credit and commission.

9:41
Agent workspace
ONEOS
Zenith TravelMFA · signed in
Your negotiated rate
Deluxe King£178
Commission 10% · on delivered stay
Book for client

Your agents book themselves, at their own front door. Each signs in to their negotiated rate, and commission is worked out on the stay that actually happened — reservations never sit in the middle.

01
Self-service booker workspace
An agent signs in on their own login with MFA and books their negotiated rate — and only that rate.
02
Unified B2C + B2B loyalty engine
One event-driven milestone engine — guest tiers and agency volume milestones fire on their own.
03
Commission on the delivered stay
Worked out against the stay that happened, not an estimate someone reconciles later.
04
Credit, invoice, commission on one record
Approve, invoice and pay from the record the bookings were made against.
05
Production reporting
Top agencies, pipeline, and accounts at risk of downgrade — at a glance.
Next stageEnhance

Grow the value of every stay. Price it with intelligence that shows its working, sell the better room, sell everything beyond it.

Grow every stay.

Enhance

Price it with intelligence that shows its working, sell the better room, sell everything beyond it.

Three modules
01

Revenue Management

Enhance

The revenue management system — attribute-based dynamic pricing, with Ona’s reasoning shown.

9:41
Rates · next 5 days
ONEOS
Deluxe KingSuiteTwin
Fri 8£212+6%
Sat 9£245+11%
Ona · why
Saturday lifted for a citywide conference. Within your floor of £160.

Ona prices the hotel overnight, and shows its working. Every move comes with a written reason and ranked signals, moves within a floor and ceiling you set, and never touches a price you set by hand.

01
Attribute-based dynamic pricing
Rates move across every room type on their own, inside the limits you set — the grid maintains itself.
02
AI cancellation-risk prediction
Every booking scored low to critical; at-risk guests kept with an automated retention offer.
03
Dynamic Personal Rate
A value-based price for each recognised guest, always at or below public — never below your floor.
04
Direct-booking self-optimisation
Ona reads the funnel and A/B-tests offers within your rules to shift share to direct.
05
Competitor benchmarking
The comp set shopped daily — no separate rate-shopping subscription.
06
You grant the autonomy
Run it hands-off or as advice you approve; every move is written against the rule that allowed it.
02

Upgrades

Enhance

The better room, priced from the forecast rather than discounted off rack.

9:41
Upgrade offer
ONEOS
Deluxe King → Suite
A. Bennett · arriving today
Priced from forecast+£64
Suite unsold tonight · displacement £0
Price heldRevenue 100% yours
Offer at check-in

The one module that makes money instead of preventing loss. The upgrade is priced by what the suite would otherwise have earned — and it’s only ever offered when the room wouldn’t have sold.

01
Displacement pricing from the forecast
Priced by what the suite would have earned, less what the vacated room hands back — never a guess off rack.
02
Price hold
The quoted price cannot rise under the guest between the offer and the yes.
03
Complimentary-versus-walk logic
It weighs a free upgrade against the cost of walking a guest, and picks the cheaper.
04
Pre-sold to guests who always upgrade
Offered inside the booking flow at a personalised price to the guests most likely to take it.
05
Pre-arrival and at the desk, no revenue share
Offered before arrival and again at check-in — and the upsell revenue is entirely yours.
03

Commerce

Enhance

Everything the hotel sells that is not a room — spa, golf, beach club, cabanas, transfers, tickets, gift cards.

9:41
What we sell
ONEOS
AllSpaDiningGolf
Signature massage · 60m£90
Cabana · full day£140
Tasting menu · 2£180
Every charge to the folio · taxed as the room

Sell everything that isn’t a room, from one basket, onto one bill. Each resource holds its own capacity, and every charge is taxed and settled exactly where the room is.

01
One catalogue for every revenue centre
Spa, golf, tickets and gift cards in one place instead of a system — and a cash-up — each.
02
Bookable resources with real capacity
Slots, cabanas and tables hold their own limits, so nothing is ever double-booked.
03
Personalised packages
“Spa + room” bundled for a guest who has spa’d before — surfaced at the right moment.
04
One price on every surface
The same item costs the same on the website, in the guest’s phone or across the desk.
05
Vouchers, gift cards & ticketing
Sold and redeemed in the same system, on the same till as everything else.
Next stageDeliver

Run the stay. Every operation on one record — and the guest known at every touchpoint, from the desk to the last plate cleared.

Run the day.

Deliver

Every operation on one record — and the guest known at every touchpoint, from the desk to the last plate cleared.

Five modules
01

Front Desk

Deliver

The PMS at the centre of the property — reservation, room, folio, night audit, taxes, payment, rates and inventory.

9:41
Arrivals · Today
ONEOS
Arrivals 24In-houseDepartures
AB
A. Bennett
Suite · 3 nts · 16:00
Elite
MK
M. Køhler
Deluxe King · 2 nts
Member
RS
R. Silva
Twin · 1 nt · late
New

One press, and the whole booking exists — or none of it does. The reservation, folios, taxes, deposit and loyalty are written together, so the desk never books a room whose deposit failed to take.

01
The atomic confirm
Everything or nothing — no half-written folio waiting in the morning.
02
Guest intelligence on the desk
The guest’s value score, preferences and next best action are there at check-in — recognition, not a cold arrival.
03
Night audit that posts once
Run it twice and the second run posts nothing — the morning figures are right the first time.
04
Calendar tape chart
Drag, resize, block and split — the whole house on one board.
05
Rates & inventory held with the rooms
What can be sold, and for how much, is decided where the reservation is written.
02

Mobile App

Deliver

Every mobile surface — the guest’s app and the staff’s handheld — under the hotel’s own name.

9:41
Your stay
ONEOS
Room 201 · ready
Checked in — skip the desk
Unlock with your phone
Order breakfastBook spa
Ona
Your usual table at 8pm? The chef has the shellfish note.

One app, the hotel’s own name, every person the hotel touches. Guest and every staff role work the same handheld, writing to the same record — check-in from the taxi, the housekeeper’s board in her hand.

01
The guest app carries your name
Installed under the hotel’s own brand and icon — check-in from the taxi, to a room that’s ready.
02
Personalised in-stay
“Spa today? Your usual table?” — recommendations from the guest’s own profile, over app or WhatsApp.
03
Four purpose-built staff apps
Host, POS, KDS and BDS — plus the housekeeping handheld, each sized for the job in hand.
04
Everything lands in the working system
A midnight room-service order arrives where the team already works — never re-keyed at the desk.
05
Do Not Disturb the floor can see
The guest taps it; the attendant sees it before knocking.
03

Operations

Deliver

Housekeeping, maintenance and the task engine every other module writes into.

9:41
Tasks
ONEOS
Open
Aircon · 204 · maintenance
Extra towels · 201 · guest req
In progress
Spill · lobby · 3 min
Restock bar · 203
One list · request, fault, order or rule

One list for every job in the building — and it orders itself. A request, a fault, an order or an automated rule all become the same job; the board reorders as rooms change status, each saying why it’s first.

01
One job type, whatever raises it
A guest request, a fault, an order or a rule — one list the supervisor works, not four apps.
02
A board that reorders itself
As rooms change status it re-sorts on its own, with the reason a room is first written beside it.
03
Ona scores cleaning priority
The attendant is sent to the right room for the right reason — not a hunch.
04
Every job scoped, routed, deadlined
Tied to a room, sent to the right department, with a trail that’s still there next week.
05
Task SLAs & throughput
Answer a complaint from the record, and see where the day is running behind.
04

Food & Beverage

Deliver

Every outlet on one floor plan, one menu, one reservation book and one bill — four purpose-built apps.

9:41
Table 12
ONEOS
AB
A. Bennett
4th visit · anniversary
Usually the ribeyeShellfish allergy
Ona · suggest
Comp a dessert — it’s her anniversary. Charge posts to room 201 as rung.

The guest is known before the first hello. Guest-360 at seating — “Bennett, 4th visit, usually the ribeye, anniversary, shellfish allergy” — with the charge posting to the room as it’s rung.

01
Guest intelligence at seating
Favourite dish and drink, spend, allergens, a suggested greeting and live upsell prompts — the moment they sit.
02
Charge posts to the folio as rung
A beach-grill dish lands on the room, taxed the way the room is — nothing to reconcile at midnight.
03
Four tablet apps
Host, POS, KDS and BDS — each station on a tool built for its job.
04
An order queue that holds offline
Service keeps taking orders when the network drops; they send the moment it returns.
05
One book across every outlet
Split, transfer and merge a bill by seat — a table of ten paying separately, settled at the table.
05

Events

Deliver

The whole function and catering business — diary, quote, banquet order, delegates, deposits, commission.

9:41
Function diary
ONEOS
Ballroom · Sat
Wedding · 120 pax
Confirmed
Garden · Sun
Corporate lunch
Held
Suite 5 · Mon
Board meeting · 12
Enquiry
Held vs sold, at a glance

Sold and delivered off one record. One confirm blocks the bedrooms, opens the folio and freezes the policies; the kitchen cooks from the same banquet order the sales office sold.

01
Function diary with live space holds
See what is held and what is sold at a glance — not a spreadsheet people forget to update.
02
One confirm, the whole hotel knows
Rooms, folio and terms exist together, or none of them do.
03
Banquet order the kitchen works from
What the sales office agreed is exactly what the kitchen delivers, off the same record.
04
Quotes from your own catalogues
An enquiry becomes a quote at your real prices, with nothing re-keyed.
05
Deposits, commission, delegates, ticketing
From first call to final payment on one record — no handover gap between sales and operations.
Next stageNurture

Keep the guest. One scored record per person across the group — recognised, rewarded and spoken to as one.

Keep the guest.

Nurture

One scored record per person across the group — recognised, rewarded and spoken to as one.

Three modules
01

CDP & CRM

Nurture

One record per person across the whole group — identity, stays, charges, preferences, consent. The spine every module reads and writes.

9:41
Guest profile
ONEOS
AB
Alexandra Bennett
4 stays · London · since 2023
86/100
Value
Elite ↗
Lifetime
£14,200
Churn risk
Low
Next best action
Upgrade at check-in — suite empty, high take-rate at her tier.

One guest record for the whole group — and it scores every guest. The Guest Value Score (0–100, Emerging to Elite) with trend, predicted lifetime value, churn risk and a next best action.

01
Guest Value Score
A single 0–100 score across value, loyalty, future potential and risk — with the full breakdown shown, not a black box.
02
Owned by the group, not the property
One unified profile across every hotel — every module reads from it and writes back to it.
03
AI duplicate detection & overnight merge
“Kate” and “Katherine” are found and folded into one, history and points intact — no dedup project.
04
Next best action per guest
“Upgrade at check-in”, “send win-back”, “enrol in loyalty” — a recommendation, on the profile.
05
Preferences that travel
Stated, inferred and AI-detected — met at any property without the guest repeating them.
06
Consent & the right to be forgotten
Carried out in full, with a record of who confirmed it — what a regulator asks to see.
02

Loyalty

Nurture

Programmes, tiers, earn and burn, referrals — guest-facing as “Rewards”, operator-facing as Loyalty.

9:41
Rewards
ONEOS
Your balance
3,240Elite
Eliteyou are here
Signature760 to go
Earns on rooms, dining, spa & golf

The programme is a form you fill in, not a project you fund. Earn rates, tiers, expiry and point value are settings you change yourself — and the tier perk lands on the bill on its own.

01
Configure, don’t build
Change the programme yourself between two meetings — no vendor change request, no integration bill.
02
Points on all revenue
Rooms, F&B, spa and golf all earn — the programme grows from ordinary stays, not a sign-up drive.
03
Tiers requalify on real stays
Status is earned on nights that actually happened, with a dry run before anyone moves.
04
The perk applies itself
The tier benefit comes off the folio without anyone at the desk remembering it.
05
One engine, guests and agencies
The unified milestone engine drives B2C rewards and B2B volume milestones alike.
03

Communications

Nurture

Transactional sends, campaigns, templates, the guest inbox and delivery tracking — one place, one set of rules.

9:41
Inbox
ONEOS
AB
A. Bennett
WhatsApp · 2m
Open
MK
M. Køhler
Email · 1h
Replied
RS
R. Silva
SMS · 3h
Replied
Every channel · one inbox · one clock

Nothing sends that shouldn’t. Every message — a confirmation or a campaign — leaves by one door that checks consent, frequency, quiet hours and the guest’s chosen channel before it goes.

01
One door for every message
Email, WhatsApp, SMS, push and in-app — the hotel speaks with one voice, not from three disconnected tools.
02
Consent & quiet-hours on every send
The same rules apply to a confirmation and a promotion — nobody hears from you who asked not to.
03
Personalised from the profile
A pre-arrival note references the guest’s tier, points expiry and a suggested itinerary.
04
One inbox with a clock
Replies from every channel land in one place, timed on the first answer.
05
Every send priced before it goes
No campaign surprises the owner on the next invoice.
Next stageAnalyse

Know the truth. One definition of every number — ask it in plain English, and click it through to the guest behind it.

Know the truth.

Analyse

One definition of every number — ask it in plain English, and click it through to the guest behind it.

One module
01

Analytics

Analyse

A governed semantic layer, curated dashboards, a self-serve builder and an analyst workbench.

9:41
Ask
ONEOS
Which room type had the best RevPAR last month?
Suites — £284 RevPAR, up 12%. Driven by the upgrade programme. Open the chart →
Governed
Same definition everyone else gets — scoped to what you may see.
Ask another…

Ask in plain English, get the one true number — and click it through to the guest. Every metric is defined once, so a question typed in words becomes the same governed chart everyone else would get.

01
One definition of every number
ADR means one thing across the whole company — two managers stop arriving with two figures for the same night.
02
Ask in plain English
A question typed in words becomes the same governed chart — text-to-semantic, never a private answer.
03
Click a metric into the OS
A number drills straight to the reservation, guest or folio behind it — analysis to action in one click.
04
Curated dashboards on day one
The reports you need are there the first morning, plus a self-serve builder for anyone.
05
Guest value & risk, modelled
AI intelligence cubes for value and churn; predictions with their accuracy tracked.
06
Every query walled to what you may see
Scoped to your organisation and properties before it reaches the data — or refused, never served.
Back to the startAcquire

Fill the hotel. Owned demand — a website and booking engine that recognise the guest, and rates that follow them everywhere.